1. Taking advantage of the development of the Internet, innovate the marketing model. In recent years, my country's fastener industry has been continuously optimized and developed, but traditional sales channels are difficult to break the deadlock of foreign monopoly of the market, thus limiting its development. The industry must be well connected with the new economy, new technology and the Internet. At present, most enterprises develop new ways to realize online transactions through e-commerce channels, and explore the development model of "e-commerce + professional company + small manufacturing".
2. Accelerate the adjustment of product structure and vigorously develop high-performance, high-strength and high-value-added products. Luo Baihui, Secretary-General of the International Model Association, said that after the development in 2011, my country has achieved remarkable results in the aviation and automobile industries, and has become a major country in construction machinery. Realizing that we must rely closely on the revitalization and development opportunities of automobile, new energy, high-speed rail, aerospace, IT and other industries, and products must be transferred from low-strength to high-strength specifications, from ordinary standard parts to non-standard special-shaped parts, and from low added value to high. The importance of the transfer of added value, so as to have the right to speak in the market and occupy more market share.
3. Comply with harmony and be based on environmental protection. At present, many domestic enterprises are developing products with high technological level, low energy consumption and low pollution by advocating technological progress and technological innovation, which not only effectively improves the technical content and added value of products, but also greatly caters to the national sustainable development. need. Therefore, the fastener industry should strengthen cooperation with iron and steel enterprises, continuously develop new steel grades, vigorously promote economical new steel grades without annealing and non-quenching and tempering, as well as new technologies and new processes, improve the processing level of raw materials for cold heading, save energy and reduce energy consumption. Row, take the road of green environmental protection.
4. Based on the domestic market, open up new markets for export. With the frequency of trade frictions, fastener companies must have enough awareness that a single export is risky, and companies must base themselves on the domestic market and shift to inward; on the other hand, we must also see that the entire world economy is slowing down. This year In this regard, Luo Baihui suggested that enterprises should pay attention to the adjustment of export areas and explore more potential markets such as South America, North America, Asia, and Southeast Asia.
5. Replace new production equipment and introduce advanced technology. In order to meet the market demand, many enterprises have begun to pay attention to the introduction of advanced equipment. For example, the Feida Standard Factory invested 40 million yuan to replace new equipment, which greatly improved the production efficiency of the enterprise and improved the ability of the enterprise to accept orders; Shanghai Shangbiao Auto Fastener Co., Ltd. took the lead in using The finite element analysis technology developed by the German CPM company has been used to optimize the quality of the product and increase the production efficiency by 100%. The replacement of new production equipment and the introduction of advanced technology have greatly improved the production efficiency of enterprises, and on the other hand, relieved the pressure of rising labor costs for enterprises.
